Search engine optimization is highly important part of your online presence. To improve your search engine ranking and drive more traffic to your website, you should know to use SEO correctly. Most people only ensure that they use certain highly searched keywords in the articles and blog posts and there are no copy contents on their site. However, they often fail to make their website design SEO friendly. Following are a few useful simple tips on how a website can be made SEO friendly:
1. Include Social Media into your Website Design
Incorporating social media elements into the design of your website will help you rank better on search engines. When outlining your website, ensure that you include social media icons for all of your social media accounts, such as Facebook, Twitter and Pinterest. It will also fetch you, potential customers, besides getting high rank on search engine.
2. Optimise the images on your website
Most people often forget to optimise the images they use on their website. Optimizing the images can increase your site’s ranking in the search engine rank. Make sure that the image you select for your website it is not too large. It should ideally be 30 to 100kb and have a resolution of 72dpi. Images that are too big will make your site load slowly, which might negatively affect your search engine ranking. Usage of the proper keyword in the alt text section of the image will further help with your site’s SEO. BE careful when placing images on your site. The more important they are to that page, the more it will enhance your website’s ranking.
4. Ensure your URL is User-Friendly
Your site’s URL needs to be SEO friendly to rank well as expected. SEO friendly URL helps the search engines to determine what that page is all about. Make use of hyphens instead of underscores to separate words in your URL and try to limit the categories in the URL.
5. Place Your Keywords in many Various Places
Many people concentrate on using keywords in their content, but they neglect all other areas. However, can also be used in the title tag, H1 tags, website slogans, meta descriptions, meta keywords, navigation, H2 tags, bullet points, title attribute on links, H3 tags, breadcrumb trails, footer links, URL’s, file names, internal links and folder names.
6. Make sure that your Design is Accessible properly on all browsers
Ensure that your website looks appropriate on all browsers, it loads properly and that you don’t use any images that load slowly. If your website isn’t completely accessible, loads slowly, or difficult to navigate it can affect your conversion rates and your ranking with search engines, as it will cause visitors to leave your site, without purchasing any products or using your services.
7. Do not use too many Flash Elements
Too much flash on your website can not only be distracting for your visitors, but it can also affect your website’s ranking on search engines. If you use flash elements on your site, then it will be more difficult for search engines to crawl and rank your website. This is because flash is often ignored or devalued by search engines. If you are going to use flash on your website, make sure that you do it slightly.
This article was written by manage